As of April 01, 2026, the average salary for a Sales and Marketing Manager in the United States is $119,888 per year, which breaks down to an hourly rate of $58.
However, a Sales and Marketing Manager's salary can vary significantly. Here’s a look at the typical salary range:
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Sales and Marketing Manager Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $136,458 | $11,372 | $2,624 | $66 |
| Average | $119,888 | $9,991 | $2,306 | $58 |
| 25th Percentile | $107,831 | $8,986 | $2,074 | $52 |
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A Sales and Marketing Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Sales and Marketing Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Job Role | Years of Experience | Average Salary |
|---|---|---|
| Sales and Marketing Specialist V | 7-10 years | $156,671 |
| Sales and Marketing Supervisor | 10+ years | $104,026 |
| Sales and Marketing Manager | 10+ years | $119,888 |
| Sales and Marketing Senior Manager | 10+ years | $166,970 |
| Sales and Marketing Director | 10+ years | $199,317 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Sales and Marketing Managers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
Understanding how a Sales and Marketing Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $136,458 | $11,372 | $2,624 | $66 |
| Average | $119,888 | $9,991 | $2,306 | $58 |
| 25th Percentile | $107,831 | $8,986 | $2,074 | $52 |
For a Sales and Marketing Manager, the most direct path to higher earnings is advancing to the Sales and Marketing Senior Manager role. This promotion typically comes with a significant pay increase, bringing the average annual salary to $166,970 - a projected growth of 39% over your current level.
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Ready to take the next step in your career? Browse thousands of current Sales and Marketing Manager job openings on our job board. Use the search bar below to find your perfect match.
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A Sales and Marketing Manager's earning potential can vary widely depending on several factors, including location, industry, experience, education, and the specific employer. According to the latest salary data by Salary.com, a Sales and Marketing Manager earns the most in San Jose, CA, where the annual salary of a Sales and Marketing Manager is $151,215.
The highest pay for Sales and Marketing Manager is $151,544.
The lowest pay for Sales and Marketing Manager is $96,854.
Manages a sales and marketing team. Establishes sales territories and quotas, manages budgets, and evaluates sales performance. Develops sales and marketing objectives. Manages and leads the development of marketing programs and materials such as advertising, event support and online promotions. Requires a bachelor's degree. Typically reports to a director or head of a unit/department. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes.
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)
With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.
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